Technical writing is often relegated to a lower position on the priority list when a new product or service is released. That's not a good idea. User guides, instructions, warranty cards, and the like are usually the only direct communication customers will have with you, and will leave an impression. Make it count.
Training materials published with errors are embarrassing, plus they might cause problems if there are technical mistakes, even when they simply arose out of small grammar or spelling errors.
Advertising materials with unintended messages or typos are, at a minimum, odd. At their worst, they can completely damage a brand. These errors can be easy to make, particularly when translating to other languages, or when too much reliance is placed on spelling or grammar check, which may not always recognize context.
We are sticklers for details, vernacular, punctuation, and style. We will write, draw, translate and advise on how to quickly teach your audience what they need to know. If you would like to read a bit more about writing,
click here.
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